Understandable. Calculable. Reliable.

Our design process is clear and the well-defined milestones are easy to follow. Time frames and budget are always key parts of a product development process. We are always working within the limits of the agreed parameters. As a complex design team of creatives with different skills, we can guarantee stable quality and the highest level of professionalism. We are proud to be a transparent company with always evolving management practices. 


Concept Design

Final Design


Based on a research on the affected field and problem, we define the project scope together with the client. Depending on the project type, research might contain creative trend study, market research, user tests and interviews, technology study and mood board interview.


We start this phase with creative ideas which are then evaluated and merged into concept designs. These non-functional concepts represent the final product or interface. Clients can select from 2-3 variations.


Where the concept becomes reality: we develop one selected concept, and provide documentation for realization.

After handover, we provide support for realization by consulting with manufacturing or coding partner, and by providing suppliers from our broad supplier chain.

Deliverables in this phase

Research and test documentation, mood board, list of requirements.


Deliverables in this phase

For products: main dimensions, material selection, photo-realistic renderings, CAD surface model, concept prototypes.

Deliverables in this phase

For products: BOM list, final CAD model(s), marketing renderings, proof-of-concept prototype.

Deliverables in this phase

For products: Updated documentation or CAD models (if needed), quotations from suppliers. Project management (if required)


For interfaces: design specs, final assets, final UI screen design, HTML demo (optional)

For interfaces: wireframes, look-and-feel screens, interaction map, clickable prototypes.

For interfaces: updated final assets and final UI screen design, additional screens and assets.


Client input

Basic project goals and bottlenecks supplemented by any relevant preliminary information regarding the project.

Client input

Participation in idea and concept evaluation and selection.

Client input

Specific project goals and requirements regarding realization: budget, technology, project participants.

Client input

Manufacturer contact and general supervision.


At our studio design is an exact process with well-defined milestones and schedule. Although we personalize every project – because there are no two alike – you will always know what is happening. The process is based on effective communication and information sharing. Our periodical reports will inform you about the status of your project. Commissions are always welcome in any part of the design process. 


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